Established 2003 • ICAD III, Abu Dhabi • ISO-Certified
An integrated exhibition, events & production house
Where ideas become brand experiences.
4200+Projects delivered
350+Brands served
23+Years in the UAE
Who we are
One integrated partner, delivered under one roof
ASG — Al Saif Graphics LLC is a UAE-based integrated exhibition, signage, branding, fabrication, event-production and display-solutions company. Established in 2003 and headquartered at ICAD III, Abu Dhabi, ASG delivers end-to-end project support — from concept development through production, installation, operation, maintenance and dismantling — almost entirely in-house.
- In-house design studio, workshop and technical team
- End-to-end delivery — concept, build, install and teardown
- Trusted by leading UAE brands and government entities
23+ yearsDelivering across the UAE
0Projects delivered
0Brands served
0Years of experience
0sqm of stands built
What we do
Everything your event needs, under one roof
Five integrated capabilities that let us take a brief from first sketch to final build without handing you between vendors.
In-house production
Designed, built and finished under one roof
Our 100,000 sq ft Abu Dhabi facility — joinery, metalwork, print, paint and AV — keeps quality and timelines in our hands.
Branding
Environmental branding and brand activations that make your identity impossible to miss.
Learn moreSignage
Interior, exterior and wayfinding signage produced and installed by our own crews.
Learn moreExhibitions
Custom, modular and double-decker exhibition stands designed and built in-house.
Learn moreEvents
Full event management and on-ground production for launches, conferences and galas.
Learn moreFit-Out
Commercial and experiential interior fit-out for showrooms, retail and offices.
Learn moreAV & LED Technology
LED walls, audio, lighting, staging and interactive technology, supplied and operated.
Learn more
Selected work
Projects that command the room
A snapshot of stands, events and fit-outs we have delivered across the Emirates.
Exhibitions
WFES — World Future Energy Summit
Exhibitions
ADIHEX — Hunting & Equestrian Exhibition
Exhibitions
JWS — Jewellery & Watch Show
Events
National Day Gala & Event Production
AV & LED Technology
Conference LED & AV Integration
Exhibitions
Abu Dhabi Police Stand at ISNR Abu Dhabi 2026 | Exhibition Experience
Why choose us
Built for brands that can’t afford to get it wrong
One turnkey partner
Design, fabrication, branding, fit-out and AV handled in-house — one contract, one accountable team.
Own workshop & crews
We build in our own facility with our own installers, so quality and timelines stay under our control.
On time, every time
Show deadlines never move. Neither do we — meticulous scheduling and 24/7 build teams during peaks.
UAE-wide delivery
Approved to work across all major venues in Dubai, Abu Dhabi, Sharjah and beyond.
How we work
A proven five-step process
Clear stages, clear ownership, no surprises — from the first conversation to the final teardown.
1
Discover
We learn your brand, goals, budget and the results you need.
2
Design
3D concepts, renders and technical drawings for sign-off.
3
Produce
Fabrication, print, branding and AV prep in our workshop.
4
Deliver
Install, test and hand over — on site, on schedule.
5
Support
On-ground crew during the show, then teardown and storage.
Trusted by
Brands that keep coming back
Client words
What our clients say
Our people
Meet the team behind the build
One integrated crew — design, production, delivery and account management under one roof.
Prashanth Nagarajan
Eng. & Commercial Dir
Reda Al Arabi
Operations Director
Marwan Chmatan
Production Manager
Ismail Itair
Admin Manager
Hikmat Musleh
Design Lead
Get in touch
Let’s build something remarkable
Tell us about your project and our team will respond with ideas, timelines and a tailored quote.
Visit usICAD III, Mussafah, Abu Dhabi, United Arab Emirates
Call us+971 2 6325200
Email usinfo@alsaifgraphics.com
ASG Brand Guidelines
Everything about our services, process and past work in one document.
Download (12.6 MB)